The crew in headsets gathered around the camera monitor on a living-room set Studio

Made in Berlin.
Shot like a docuseries.

Who we are

Studio Frix is led by Dimi Frixou, a cinematographer who lives between documentary and commercial.

English-born with Cypriot roots, Dimi has spent the last five years filming with companies across Germany from a base in Berlin. Before the camera came sales and marketing, which is why every project starts with the business problem.

The taste is rooted in high-end docuseries, the kind you'd find on Netflix. The right partner is a startup whose product deserves to be shown at that level, and a founder ready to be seen. Around Dimi sits a close network of senior freelancers, handpicked over years in Germany’s production scene and now reaching from Barcelona and the UK to Chile, booked for every job on merit.

Why it works

Your audience should feel they know you before you walk in.

Big creators build relationships with audiences who feel they know them from watching. We use the same effect on a smaller scale for founders and business leaders.

When you walk into a networking event, a sales meeting or a pitch, the people across the table have already seen you explain what you're building and why. The conversation starts further along.

Where Studio Frix sits A two-by-two map of craft against strategy. Freelance videographers sit low on both. Traditional agencies are high on craft, low on strategy. Marketing consultants are high on strategy with no craft. Studio Frix sits high on both. Craft → Low Strategy → Freelance videographers Traditional agencies Marketing consultants Studio Frix*
Craft × strategy: the quadrant we work in
The crew

Four leads, each with a lane.

Every production runs with the same four roles, scaled to the size of the job. You always know who owns what.

Producer

Budget, crew, permits, call sheets and client sign-off.

Creative Director

Concept, tone, narrative structure and storyboard.

Post Production Manager

Edit pipeline, storage, naming and delivery specs.

Director of Photography

Look, lenses, lighting, locations and shot list.

Behind the leads, a bench of specialists.

We work with a large network of freelancers, month in, month out. Dimi has handpicked them over years in Germany’s production scene, and the bench now reaches well beyond it, from Barcelona and the UK to Chile. They’re respected names in their own crafts, the people other studios try to book, and we bring in exactly the ones each project needs, on set or remotely.

An agency can only offer whoever is on its payroll. We put the right specialist on every job, so you get senior craft on set and in the edit, without paying to keep a building full.

Germany · Barcelona · United Kingdom · Chile

  • Directors of photography
  • Camera operators
  • Gaffers
  • Sound recordists
  • Editors
  • Colourists
  • Motion designers
An interview set lit by large soft book lights, the crew on one side and the interviewee smiling in an armchair on the other
On set

Cameras are the sister. Lighting's the brother.

You need both to make a family. We light with large, soft sources like book lights so an office feels like a home, not a studio, and shoot on fast prime lenses for an image that sits closer to film than to corporate video.

Dimi Frixou

A crew member rigging a light panel in a brick-vaulted room
Augmented intelligence

AI takes the friction. People stay on screen.

Filmmaking has slow, obtuse stretches: logging hours of interviews, finding the through-line, building paper edits. That's where we use AI, to analyse transcripts, map each answer to an audience and get to a first cut faster.

It means a shorter process with a bigger output. And everything your audience sees is real: your people, your place, your story.

See it at work: Integral